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Case studies

The problem, the build, the hours it gave back

A look at real AI and automation work - what was slowing the business down, what I built, and what changed.

These are illustrative examples - swap them for real client stories in /admin → Testimonials and this note disappears.

“Ian didn't just tell us what to do - he built it. Within weeks the manual work that used to eat our afternoons was just... gone, running quietly in the background.”

Operations Lead · Professional services firm, Sydney

20+ hrs

a week given back to the team

Customer stories

Selected work

Mapping out a workflow together in a bright office

25 hrs

of weekly data entry removed

Cutting 25 hours a week of manual data entry for a professional services firm

A growing consultancy was re-keying client data across four disconnected systems. Ian mapped the flow, connected the tools with a set of integrations, and automated the handoffs - so the same information is entered once and appears everywhere.

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Building an automation on a laptop

70%

of tickets resolved automatically

An AI support assistant that resolves 70% of tickets for an e-commerce brand

Customer questions were piling up faster than a small team could answer. Ian built an AI assistant grounded in the brand's own help content and order data, with a clean handoff to a human for anything sensitive - cutting response times from hours to seconds.

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Reviewing a build together in a working session

3×

faster lead follow-up

Instant lead follow-up that lifted conversions for a real estate group

Leads were going cold before an agent could call. Ian built a lead-capture and automation system that follows up every enquiry within minutes, scores it, and routes hot leads to the right agent - turning speed-to-lead into won listings.

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What customers say

In their words

He worked around the tools we already had instead of selling us new ones. Refreshingly honest - and it just works.
Portrait of a client

Founder

E-commerce brand

The AI assistant answers 70% of our support questions now, and hands the rest to us cleanly. Customers can't tell the difference.
Portrait of a smiling client

Customer Lead

SaaS company

Strategy and the build from one person meant no telephone game between an agency and a dev shop. Faster and cheaper.
Portrait of a client

Managing Director

Real estate group

Could this be your business?

Bring me a bottleneck and I'll tell you honestly what it would take to fix it - and what you'd get back.

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